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Semone Maksimovic - A music journalist, part-time stylist and all-round joiner of the dots. Semone also enjoys: skipping stones, sourcing clothes, vintage finds, flying kites, lighting fires, untangling wires, high fashion, words with passion, shooting stars, feeling sparks, making art, playing a part...
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Six Beers of Separation The Lounge Feature
Could you get to your idol in six drinks?

The premise that everyone is separated by six degrees is a pretty well documented idea. I guess we would all like to think that we could get to anyone in the world if we really wanted through six people, but how many people have actually every tried it? Tooheys Extra Dry came up with an idea, and this idea was more than just a TV ad or a massive billboard, this idea was to actually help our four Australians follow their dreams to get connected with their idols. Lifelounge has been following the progress since day one as a partner of the program.

Things are now heating up, as the winners have been picked and they have gone on their journeys overseas. We just got this video sent over that has been cut together of the four winners on their trips. Looks pretty epic.



Here are two of the audition reels:





Below are four of the original audition videos to give you an idea of the level people went to...


 

 

If you want some more background on this great promotion, we have put the content below for people to check out.

The competition thread with the winning audition videos.

Original news piece launching the promotion.




Tags: The LoungeCelebritiesPromotion


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